Dossier Perfume House is a french perfume house that focuses on providing well crafted perfumes at a fair price.
Their first product was their Impressions series, creating “dupes” of popular perfumes.
Following this line’s success they created an original line of Genderless scents and expanded into candles and room diffusers. They have since created multiple original collections ranging in theme and target audience.
They maintain prices between $30 and $60, 70-90% cheaper than designer brands. Additionally, they are vegan, cruelty free and have an emphasis on creating scents for all genders.
Roc Grotesk was chosen for its similarities to the typeface that Dossier uses on its site. The colors and logo were all pulled from their spring 2025 website. I created gradients that were reminicent of the ones used on their website at that time.
Inspired by their branded photography, often showing the ingredients that make up the perfumes distinct scent, I framed the text area with common ingredients found in their formulations.
This end cap features dossier’s room diffusers(Left), perfumes(front), and candles(Right). Below shows a concept for a mall’s pop-up shop.
